Surnommé le maître du drapé!!! Said Mahrouf was born in Asilah in Morocco and raised in Amsterdam. He received his degree in fashion design after studying at the Amsterdam Gerrit Rietveld Academy and Pratt Institute (New York). He initially focused on site-specific performances and costume design, but over the years his attention shifted towards fashion design. He started his own label, Said Mahrouf, and participated in the 2007 edition of the Festimode-Casablanca Fashion Week.